Chutts Eyewear
Flowstate
Last pulled: — Data coverage: — Monthly investment: A$2,000 + GST Klaviyo system cost: —
Email Activity ROI Dashboard
—
This week's revenue (Klaviyo)
A$0.00
—
Total campaign + flow revenue Klaviyo can attribute to this week — not total store sales.
Total business revenue
A$0.00
—
Every Placed Order this week — organic, direct, and untracked sales included, not just Klaviyo-attributed.
Net return / loss
A$0.00
—
Revenue this week minus what Flowstate was paid this week — the actual dollar payoff.
This week's investment
—
Flowstate—
Klaviyo—
Total weekly spend: Flowstate's retainer share plus Klaviyo's own subscription cost (converted live from USD).
Placed order rate
—
Orders placed as a share of everyone who received a campaign or flow send this week.
Revenue / recipient
—
Average revenue earned per person who received a send — a per-head efficiency read.

Revenue figure here is Klaviyo-attributed only (campaign or automated flow), using Klaviyo's own send-time attribution. It excludes organic, direct, and other untracked store revenue: this tracker exists to answer one question — is what we're spending with Flowstate paying for itself.

Revenue vs investment, by week

Campaign revenue Flow revenue Investment
Week Total Business Revenue Klaviyo Revenue Campaign Flow Investment Klaviyo Cost Net Return/Loss Net % Order Rate Rev / Recipient

Sample rows shown below — this tab will populate live once connected to the Campaign Revenue sheet tab.

Week Campaign Revenue Order Rate Rev / Recipient

Sample rows shown below — this tab will populate live once connected to the Flow Revenue sheet tab.

Sample rows shown below — this tab will populate live once connected to the Monthly Summary sheet tab.

Month Status Klaviyo Revenue Campaign Flow Investment Klaviyo Cost Net Return/Loss Net % Order Rate Rev / Recipient